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The Craft Principle
Since 1974 we have been actively involved in the research and development of ventilation and moisture dispersal properties for different fabrics, the fruit of these efforts is the Craft Principle, our way of providing functional training and competition wear that ensures the best body microclimate (the temperature and moisture conditions closest to the body) for optimal performance.
With one to three layers of Craft clothing, you will create the perfect microclimate. When ventilation and moisture dispersal function as they should, you achieve the optimal working temperature. Each layer is equally important and complements the rest of the chain.
Don't Break the Chain
With Craft’s functional clothes, in up to three layers, you create the perfect microclimate.The climate that is closest to you – right down to your skin. When both ventilation and moisture transportation are working, you will achieve your optimal working temperature. Each layer is just as important, complementing the others in the chain. Collaboration is the keyword. It’s easy to explain the principle that increases your performance and thus makes your exercise more beneficial.
Craft Sportswear Ltd 11 Silwood Road Sunningdale SL5 0PY Phone +44 (0) 1344 627227 ![]() |
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